Philipp Sänger is a dedicated B2B marketer with extensive professional and leadership experience in the promotion of complex, technical products. His passion lies in marketing communication within the B2B sector, where he strives to transform brands into "love brands" for their target audiences. Philipp is committed to driving better (micro)conversions across all stages of the marketing funnel and excels in generating leads through high-performing content and innovative lead magnets.
His expertise includes brand management, encompassing strategy, positioning, and touchpoint management, as well as the conception and execution of multi-channel campaigns with a strong focus on core storytelling and channel architecture. Philipp is highly skilled in digital marketing, including landing page optimization and SEO/SEA strategies. He also brings extensive experience in social media marketing, crafting effective ads and content for platforms like Facebook and LinkedIn, and excels in content marketing, storytelling, and developing impactful materials such as case studies, content maps, and lead magnets.
The Pop in Your Job:
I love communicating the added value of our software solutions with creative marketing solutions and helping our customers to optimize their processes.
&nsbp;
